In a move that would leave the ghost of Steve Jobs, grinding his teeth, all the features and capabilities Watch Apple will unveil on Monday allegedly fled, including information on the materials and construction of the unit. Not all of these qualify as an escape, certainly, but for employment, who prided himself locked up the very existence of a product before launch, this kind of perspective would be anathema.
First up, there's the Financial Times, which ran a long interview with Jony Ive. In it, would've told the FT that "the molecules to Golden Apple are closer together, making it twice as hard as the gold standard. And in case you were wondering, forged steel Cold Apple is 40 percent more durable than ordinary steel "
It's ... well, it is doubtful, to say the least. Cold rolled steel demand is credible; cold rolling of steel is used to produce a smooth, uniform thickness, and to reduce the compression set. But the claim that the Golden Apple "closer molecules?" Ars Technica offers an explanation by a patent filed by Apple last year, for a / hybrid ceramic gold characterized 18K gold, but with two to four times the hardness of classic 18K gold.
AppleWatchMeanwhile, Mark Gurman of 9to5Mac has data on what it claims is the final list of features Apple shows, including a power reserve mode to improve battery life, such as battery life current is said to be only five hours of use of the application. This mode will dim the display, stop the iPhone communication "On Demand", and put the standby screen after two seconds of inactivity. It can also limit the functionality of simply displaying the clock face (not known). The dial of the watch would turn orange when the battery has only 20% of the left charge and red when it hits the 10% mark.The Apple Watch also include a brief heart rate. If you are not familiar with the term, a "look" Apple is the language for "a searchable collection of favorite apps moments of timely and relevant user context." Press a button, and heart rate monitor will start the real-time monitoring. The report also states the watch Apple can store up to 8GB of music and read, even when not connected to an iPhone. Streaming will also be supported with external speakers or headphones via Bluetooth. Follow individual Apple applications, however, will always be controlled by a Companion application on the iPhone. Performance is excellent would like the device has already been rumored to run a comparable chip Apple A5.I do not doubt that Apple shows will generate tremendous buzz and good initial sales. There are hundreds of thousands of people who rely on Apple to build great products and will order Apple watches simply because they believe Apple will do things. There are reasons to think - historically, Apple rarely moves first, but has often been the company that has nailed various aspects of the use of the camera so that consumers have loved.What is less clear is whether Apple has a solution for clothing that will really move the market. Devices like the Fitbit captured a market, as well as products such as Pebble Smartwatch. To meet the investors, however, Apple will have to prove he can do for the smartwatch what he did for the smartphone and tablet.I think it will be difficult for reasons that have nothing to do with ingenuity or marketing capacity of Apple, and much more to do with the underlying state of technology. Voice Recognition and design of the user interface will have to grow much to serve effectively in this new world, not to mention the ongoing concerns around the life and capacity of the battery say. Smart phones have existed for years before the iPhone, but it was the iPhone that have demonstrated that they were not just PDAs with telephony - they could exist and make new types of tasks and provide new kinds experiences.